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Business advertising is a key way of growing an enterprise. There are many forms of advertising, including online or web advertising, print advertising, classified advertising, newspaper advertising, billboard advertising, and more.

What is business advertising?

In the world of online advertising, businesses have many options, including banner advertising, text ad advertising, paid links, email blasts, and more. Businesses will typically gravitate toward either B to B advertising or B to C advertising depending upon the type of customer they serve.

Modern forms of advertising include performance based advertising for which return on investment (ROI) is more measurable than in other forms. These forms of advertising include pay per click advertising and lead generation.

Social media advertising is a fast growing area of interest for many businesses as well.  Social media advertising seeks to reach segments of the online population who are frequent or heavy users of social media sites includ Facebook, LinkedIn, and more.

Learn more about various types of advertising by exploring the areas listed below.